深圳,一座有着蓬勃生命力的城市,车水马龙里,不止有跃动的人间烟火,也有着出人头地的奋斗梦想,仿佛只有“快”才是这里的节奏。在炎热的夏日走进CCD郑中设计全球总部,与众不同的空间气场,隔绝着外面嘈杂的喧嚣世界。
Walking into CCD Zhengzhong Design's global headquarters on a hot summer day, the unique spatial atmosphere isolates the noisy world outside.
慕瓷品牌创始人张婉云女士率一众企业高层探访深圳福田中心区的CCD香港郑中设计事务所全球总部,了解CCD全球总部背后的故事。同时,慕瓷哑光砖的产品成功入库CCD,作为陶瓷行业的原创引领者,与中国设计的先锋者达成全新的战略合作,彰显慕瓷品牌的硬核实力与不凡价值。
Ms. Zhang Wanyun, founder of MUZZI brand, led a group of senior executives to visit the global headquarters of CCD Hong Kong Zhengzhong Design Firm in Futian Central District, Shenzhen, to understand the stories behind CCD's global headquarters. At the same time, the products of MUZZI matte tiles have officially entered CCD. As an original leader in the ceramic industry, we have reached a new strategic cooperation with Chinese design pioneers, demonstrating the hard core strength and extraordinary value of the MUZZI brand.
2024年,是CCD郑中设计的第30年,在酒店、商业、豪宅等室内设计行业,CCD郑中设计的国际化团队始终保持领先地位及前瞻性的创新。2022年CCD郑中设计在美国《室内设计》的全球酒店室内设计排名第一。2019、2020连续两年荣登“亚洲品牌500强”,2020年荣登“中国500最具价值品牌”,品牌估值97.58亿,均成为第一个也是唯一上榜的设计品牌。
产品即底气,专业即精品
品牌价值的塑造,既要有夯实的产品实力支撑,更要通过设计和消费者形成情感的同频共振,才能获得市场的持续认同。
The shaping of brand value requires not only solid product strength support, but also emotional resonance between design and consumers to obtain sustained market recognition.
慕瓷了解到,作为知名头部设计企业,CCD创始人郑忠先生有着自己独有的“东意西境”设计理念,用空间的语言在国际舞台上展现中国文化自信,这与慕瓷立足国际视野,深耕中国文化的理念不谋而合,在交流会上,品牌创始人张婉云女士向CCD设计团队介绍了慕瓷品牌,22年海外市场出口经验,8年深耕国内哑光砖领域,始终坚持原创与创新,以差异化的哑光砖产品满足多元化的市场及设计师的需求。
MUZZI learned that as a well-known leading design enterprise, Mr. Zheng Zhong, the founder of CCD, has his own unique design concept of "East and West". He uses the language of space to showcase Chinese cultural confidence on the international stage, which is in line with MUZZI's international vision and deep cultivation of Chinese culture. At the exchange meeting, Ms. Zhang Wanyun, the founder of the brand, introduced the MUZZI brand to the CCD design team. With 22 years of overseas market export experience and 8 years of deep cultivation in the domestic matte tile field, he always adheres to originality and innovation, and meets the diverse market and designer needs with differentiated matte tile products.
设计师喜爱的瓷砖品牌
以文化滋养空间,以专业赋能设计师,慕瓷用有温度的哑光砖产品,传递着自然舒适的生活美学与生活态度。
创始人张婉云女士向CCD设计团队详细讲解了数款原创产品,如以中国色为灵感的国色·倾城系列,以香云纱为灵感的锦2.0系列等。2024年,慕瓷荣获国家高新技术企业认证,锦2.0系列更是获得APDA亚太产品设计大奖,这都充分体现着慕瓷品牌的专注和专业的特质,是深受设计师喜爱的品牌,特色的哑光砖产品也得到广大设计师的青睐,在此次设计师事务所的交流宣讲中,CCD设计师团队对慕瓷产品深感兴趣,即提出项目咨询,现场气氛十分热烈。
MUZZI won the National High tech Enterprise Certification, and the Jin 2.0 series won the APDA Asia Pacific Product Design Award, which fully reflects the MUZZI brand's focus and professional characteristics. Nourishing the space with culture and empowering designers with professionalism, MUZZI uses warm matte brick products to convey a natural and comfortable aesthetic and attitude towards life.
参观CCD郑中设计全球总部图片
合作赢先机,链接造时势。本次慕瓷与CCD的战略合作,标志着慕瓷在设计渠道上的强势发力,双方将发挥各自优势,在项目打造与落地上创造更多可能,实现融合共赢。
The strategic cooperation between MUZZI and CCD this time marks MUZZI's strong push in the design channel.
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